Parsun Mazumdar Design Parsun Mazumdar Design
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Sparrow

Our Art Initiative.

An ecosystem where ideas float free

Breathe. interact. create. grow and evolve with our clientele with each venture.

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Understated machismo and a call for a ride. Following the old track, and the new curves of time

Classic Legend's Jawa, Defines the whole "ride" factor in a well-oiled manner, by branding a series of rides under the brand.

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New age ideas for new-age problems

Lenskart Introduces, BLU. Branding a theory than just the product for your smartphone-friendly vision

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An umbrella brand redefined by the conception of a new story

One seed is a brand cluster that serves India through its various sectors of specialization.

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A modern classic, a highlight in a super crowded beer market.

Indie18 is a blend of the classic nature of the brand with a modern approach. Be it its philosophy, its taste, or its visual identity .

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New Vision is not just for a selected few but for all.

Lenskart introduces Aqualens and the lenses became India's new fashion pivot.

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The goodness of nature, all rolled into one refreshing drink, a unique offer to the urban youth.

Alo Frut Mocktails is the best way to have something 100% natural, even when you are partying.

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Four Decades of service invigorated with a new vision

India's biggest logistic company, Sugam is making their presence stronger with a new visual identity

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Tailored visual vocabulary for a global market

A new story for Lee Cooper unravelled at the local as well as global platform

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Curated spaces for memorable experiences

F&B ventures like Lagom, Chatter House, and Impromptu open new avenues to curate experiences. Right from the name to the ambience of the place, we design moments

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